What Is MELANIA? How to Buy the First Lady Meme Coin

What Is MELANIA?

Just as the crypto community was reacting to United States President Donald Trump’s surprise TRUMP token launch in January 2025, his wife Melania Trump introduced her own meme coin, Melania Meme (MELANIA), two days later.

The token’s debut triggered a burst of trading activity on Solana, coinciding with a sharp intraday decline — around 30% to 40% — in TRUMP’s price. Reports from Jito Labs noted ‘severe degradation’ in its Block Engine API due to the surge in network demand, though Solana itself continued producing blocks.

Early coverage estimated MELANIA’s first-day market value anywhere between US$1.5 billion and $11 billion, underscoring both the hype and the volatility surrounding the launch.

As trading settled, both MELANIA and TRUMP remained among Solana’s most active tokens during Q1 2025, a period when the blockchain itself advanced to fresh 2025 highs.

Whether MELANIA proves a short-term phenomenon or a longer-term altcoin depends on market sentiment and broader meme-coin dynamics.

What Is a Meme Coin?

Meme coins are cryptocurrencies inspired by jokes, celebrities, or internet culture. They generally lack intrinsic utility and depend on community engagement and online visibility to retain value.

While they can produce sharp rallies, they are also among the most volatile digital assets. Examples include Dogecoin (DOGE) and Shiba Inu (SHIB), both of which built large followings but remain highly speculative.

MELANIA Overview

MELANIA is a Solana-based meme coin developed by MKT World LLC, a Florida-registered company established in 2021 and linked to Melania Trump. She announced the token on her social-media channels in January 2025, prompting a wave of interest.

According to its website, the project positions MELANIA as a “digital collectible intended to express support for the values embodied by the symbol MELANIA.” The site states that the token is non-political, not a security or financial instrument, and unaffiliated with any campaign or government body.

MELANIA’s price reportedly rose more than 21,000% within its first 24 hours of trading, overwhelming parts of Solana’s infrastructure. Although Solana confirmed that block production continued, users noted congestion and transaction errors while trying to swap SOL for MELANIA.

Meme coins often gain traction when large exchanges or platforms make them easy to access. MELANIA is listed on the Crypto.com App and Exchange, allowing users in supported regions to purchase it with over 20 supported fiat currencies. Users may convert holdings and spend via the Crypto.com Card, subject to regional availability and merchant acceptance. Listing details are available on Crypto.com’s official announcement pages.

Check MELANIA’s live price and recent trends on Crypto.com. 

MELANIA Tokenomics

Supply and Allocation

Per project materials, MELANIA has a maximum supply of 1 billion tokens, with roughly 19% (approximately 192 million) entering circulation at launch. The stated allocation is:

• Team and advisors: 35%
• Community initiatives: 20%
• Treasury funds: 20%
• Public distribution: 15%
• Liquidity provision: 10%

Team tokens are locked for 30 days after launch; 10% then unlocks on day 30, and the remainder releases linearly over the following 12 months (approximately 2.25% of total supply per month).

On-Chain Transparency

Blockchain-analytics firm Bubblemaps later observed that a large portion of MELANIA’s supply was initially held by a single wallet address. Subsequent transactions redistributed those tokens, though later wallet movements sparked renewed debate about concentration and team sales. 

The project claimed the transfers were part of the disclosed allocation plan, though some analytics platforms raised questions about timing and volume.

Market Performance

MELANIA debuted at a fraction of a dollar and climbed to an all-time high near $13.60 on 20 January 2025, before retreating as inauguration-week trading cooled. Prices remained volatile through the year and currently sit well below early 2025 levels. 

Newsflow around Melania Trump, Donald Trump, and the broader meme coin trend continues to influence attention and liquidity. Analysts also note that legal proceedings concerning entities linked to the token’s launch could affect market sentiment; Melania Trump herself is not named as a defendant in those filings.

How to Buy MELANIA with Crypto.com

Buying MELANIA and other meme coins is straightforward with the Crypto.com App. Users can use supported fiat currencies like USD, EUR, and GBP. 

Below is a step-by-step guide to getting started:

1. Download the Crypto.com App, available on the Apple App Store and Google Play.  
2. Complete the sign-up process. On-screen prompts are at hand to guide users. 
3. Funds deposited using bank transfers will usually clear within one to three business days. For faster access, users can also fund their account using Apple Pay or a prepaid/credit card. Please note that processing times and availability may vary depending on card issuer and other factors. 
4. Once the funds are cleared, users can start buying MELANIA, along with large-cap assets like Bitcoin (BTC) and Ethereum (ETH), plus an extensive collection of altcoins and meme coins.
5. (Optional) Convert to fiat or spend via the Crypto.com Card, subject to regional availability.

Due Diligence and Do Your Own Research

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Past performance is not a guarantee or predictor of future performance. The value of crypto assets can increase or decrease, and you could lose all or a substantial amount of your purchase price. When assessing a crypto asset, it’s essential for you to do your research and due diligence to make the best possible judgment, as any purchases shall be your sole responsibility.