Crypto Market Sizing Report 2024

Global crypto owners reached 659 million by the end of 2024

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Key Takeaways

• Global cryptocurrency owners increased by 13.0% in 2024, rising from 583 million in January to 659 million in December.
  • Based on our on–chain estimates:
    • Bitcoin (BTC) owners grew by 13.1%, from 298 million in January to 337 million in December, accounting for 51.2% of global owners.
    • Ethereum (ETH) owners grew by 13.6%, from 125 million in January to 142 million in December, accounting for 21.7% of global owners.
  • There could be approximately 300,000 to 1.2 million people invested in BTC via US spot exchange-traded funds (ETFs) in addition to the above estimates.

• The main catalyst behind BTC’s adoption growth was the interests from institutions and US President-elect Donald Trump’s pro-crypto policies during the US presidential election. 

• ETH’s adoption growth was mainly driven by rallies of Ethereum Layer-2 (L2) networks after the Dencun upgrade and launch of spot Ethereum ETFs.

Read the full report: Crypto Market Sizing 2024

Authors

Crypto.com Research and Insights Team

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